Social Media | FB + Instagram

Over the past few years I have built a relatively large base of followers on Facebook and Instagram and it has been absolutely fantastic for the health of my career. This class covers how I got here and the things I do that have brought me the most success. Gaining followers on Facebook and Instagram, posting killer content, fostering engagement, creating life long fans, building buzz about your work and so much more. Great social media doesn't just happen and this class covers the hard work that goes in behind the scenes to make it rock. #HeckYes!

topics covered

  • The Basics

    Why social media is important
    Attracting the right audience for you
    Knowing your goals
    Giving people a reason to follow you
    Social media and credibility
  • Gaining Followers on Facebook

    Attracting people to your page
    Making it easy for clients to follow
    Leveraging relevant vendors
    Optimizing your website
    Optimizing your blog posts for sharing
  • Gaining Followers on Instagram

    Hashtags and Geotags to gain followers
    Engaging to attract new followers
    Using Facebook to grow your Instagram
    Getting big brands post your work
    Swapping followers with fellow shooters
  • Creating Investment

    My two rules for fostering investment
    Creating life long fans
    Killer captions and why they are crucial
    Be Yourself. Be Human.
    Building buzz for your work
  • Interaction and Reach

    Getting your work in front of more fans
    Mutual relationships with your followers
    Tagging for reach
    How Facebook stifles reach
    How to punch Facebook in the face
  • Posting Killer Content

    How to always have content
    When to post and how often
    Using FB and Insta analytics
    Keeping Facebook images sharp
    Scheduling posts and drafts


sign me up!

This self paced class is broken down into five main sections (The Basics, Your Audience and You, Gaining Followers, Creating Investment, Interaction and Reach, and Posting ) that each include a few “homework assignments” for you to do on your own that will help you push your social media forward. Once you sign up for the class, you will always be able to access it!

To take the class, just click on the “SIGN ME UP!” button below. That will take you to to the payment form where you can pay via PayPal or with a credit card (by using the “Don’t have a PayPal?” option). Once you pay, you will receive an email from me inviting you to the class. Let’s do it!